Case Study 2: Ultimate Driving Experience

Client
Major Insurance Company

Company Brief
Produce an event that will ensure x80 top clients will eagerly accept – these guests are well courted by our competitors

Our Proposal
A High Adrenaline Motor Sports Day

Features of the Event

• Sourcing a central U.K. venue with good motorway access
• Providing hospitality in a high tech space-age style pavilion
• Supplying guests with corporately branded kit in team colours
• Planning a programme of multi-disciplined driving challenges:-
• A hosted drive round a bowl circuit by a professional racing driver at 160 mph
• Taking control and flying a twin seater helicopter
• Manoeuvring a massive JCB through an obstacle course
• Driving off-road round a specially designed 4WD circuit
• Racing ten go-karts against each other
• Experiencing the thrill of being at the pit stop and participating in changing the tyres of a grand prix race car against the clock
• Driving a stylish Porsche round a two mile circuit complete with hairpin bends

Clients Comments - "This was the ultimate day for big boys toys. Many guests viewed this as the best ever hospitality day"

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